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INBOUND MARKETING SERVICES BRING THE CUSTOMERS TO YOU

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THE BUYER’S JOURNEY

Unless you are Amazon or eBay, chances are your customers don’t visit your website with their credit card in hand in anticipation of a purchase. Instead, your customers will begin their “Buyer’s Journey.” This journey consists of the following four steps that consumers take before becoming your customer.

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TRACKING YOUR RESULTS

Tracking is very necessary to interpret whether your inbound content marketing campaigns are working efficiently or not. Using tracking, we can accurately assess your targeted audience and their response. Our team of professional analysts are keeping tracking your campaigns’ performance through most advanced and premium analytics tools. Hire our services to easily replicate successful strategies for your company moving forward. At Shyft Digitally, we utilize industry-leading software, HubSpot, as well as other tracking systems to accurately track the audience, their interests and campaigns’ performance. We will show you where your leads are coming from, how prospects are interacting with your site and hundreds of more data points.

ATTRACT MORE QUALIFIED PROSPECTS

Shyft ensures that we not only grow your website’s traffic but also get you the right kind of visitors. We’ll help you and your staff create and accomplish impressive strategies to attract high-quality prospects. We do this by demonstrating expertise with blogging, building reach and influence on social media, integrating SEO as part of your inbound arsenal, and accelerating traffic with pay-per-click and social media marketing.
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CONVERT MORE LEADS

We work closely with your team to create strategies that resound with your ideal prospects. Based on robust buyer personas and compelling content your prospects will love, we’ll have every page of your company’s website putting leads into your funnel. We accomplish this by writing and distributing offers that resonate with your prospects; optimizing conversion rates; performing A/B testing on campaigns; and segmenting leads for better targeting.

CLOSE MORE SALES

The truth is that 80% of your website’s visitors are not ready to buy. We are experts in lead nurturing, lead scoring and lead automation tools that will allow your sales team to spend less time prospecting and more time communicating with sales-qualified leads. In order to better your closing rates, we can implement tactics such as lead scoring tools that combine demographics and behaviour to ensure that you’re attracting the most closable leads first.
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CAN WE HELP WITH YOUR DIGITAL MARKETING?

Get in touch to find out what we can do for you